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How to Make Your Library an Essential Service by Libby Post
You know your library is an essential service. But, how do you communicate that and make sure you’re building an effective base of support? Library advocacy and marketing consultant Libby Post, president of Communication Services, will walk you through the steps you need to take to make sure you stay on target and are an advocacy success story.
Libby Post has been working with public libraries across the country on branding and advocacy since 2005. She is the president and strategist-in-chief of Communication Services, a boutique consulting firm that specializes in public libraries, advocacy and political communications. Her success rate for library voter initiatives is 84%. Post serves on the American Library Association’s Committee on Library Advocacy and will be joining the board of United for Libraries, the national trustee, friends and foundation organization.